About

My Journey:

From Design to Data: With over two decades of experience in graphic design, web development, and UX/UI leadership roles, I’ve witnessed firsthand the transformative power of technology. Along the way, I’ve embraced the principles of user-centric design, innovation with integrity, and lifelong learning.

Embracing the Power of Data and AI: In recent years, I’ve expanded my horizons to include the realms of business intelligence and machine learning. Through self-directed learning and active participation in communities like AI & Machine Learning for Everyone and UX Designers in AI, I’ve been exploring how AI can be leveraged as a tool to enhance design and drive innovation.

What Drives Me:

Seeing Through the Eyes of the User: Understanding people’s needs, motivations, and frustrations is at the heart of everything I do. I believe that truly great design begins and ends with empathy.

Innovation with Integrity: I’m passionate about pushing the boundaries of what’s possible with technology, but never at the expense of ethics. Integrity, transparency, and inclusivity are non-negotiables in my book.

A Lifelong Learner: The world of design is constantly evolving, and I’m always eager to dive into new challenges and opportunities to grow both personally and professionally.

My Role in a Team:

Solving Problems, Sparking Ideas: I thrive in environments where creativity and collaboration collide. As a natural problem solver, I love nothing more than tackling tough challenges and uncovering innovative solutions alongside a diverse team of thinkers and doers.

What I Bring to the Table:

Putting Users First: Whether it’s a mobile app, a website, or a digital platform, my goal is always the same: to create experiences that make people’s lives easier, happier, and more fulfilling.

Tech Savvy: I’m not just passionate about the latest design tools and technologies; I’m also deeply committed to using them in ways that benefit society and promote positive change.

Leading with Empathy: As a leader, I believe in leading by example and empowering those around me to do their best work. Collaboration, communication, and kindness are the cornerstones of my leadership philosophy.

Exploring AI:

Demystifying AI: From Artificial Narrow Intelligence (ANI) to Generative Artificial Intelligence (GAI) and beyond, I’m fascinated by the possibilities that AI holds for the future of design and innovation.

Brainstorming Framework: I approach AI projects with a framework that emphasizes automating tasks rather than automating jobs, focusing on the main drivers of business value and the pain points that AI can address.

In a Nutshell:

With a proven track record of turning ideas into reality, a passion for innovation tempered by ethics, and a knack for bringing out the best in others, I’m excited about the possibility of bringing my unique blend of skills and experience to your team.